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How Intent Data Can Drive Higher Sales Conversions | #b2b sales #intent data # buyer readiness # relevant research # Intent-driven selling

How Intent Data Can Drive Higher Sales Conversions

How Intent Data Can Drive Higher Sales Conversions

In modern B2B sales, timing and relevance matter as much as messaging. Sales teams don’t lose deals because they lack leads—they lose deals because they engage the wrong buyers or engage the right buyers too late. This is where intent data has become one of the most powerful drivers of