James Mitchia

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14 ore

Why eBooks Still Matter in B2B Marketing in 2026 | #b2b buying # B2B marketing # AI-generated summaries #ebooks # B2B buyers

Why eBooks Still Matter in B2B Marketing in 2026

In a world dominated by short-form content, AI-generated summaries, and shrinking attention spans, it’s fair to ask whether long-form assets like eBooks still have a place in B2B marketing.

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1 d

Global Content Syndication Explained for B2B Brands | #b2b # B2B content # B2B buying behavior # ABM # ICP

Global Content Syndication Explained for B2B Brands

As B2B companies expand beyond domestic markets, one challenge consistently emerges: how to reach the right buyers in different regions at scale.

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3 d

What Is Pay-for-Performance Lead Generation in B2B? | #b2b marketing # lead generation # B2B marketers # Sales Accepted Leads # MQLs #ideal customer profile

What Is Pay-for-Performance Lead Generation in B2B?

As B2B marketing budgets face increased scrutiny, organizations are under pressure to prove ROI and eliminate wasted spend.

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5 d

How Enterprises Evaluate B2B AI Vendors in 2026 | #ai shifts # AI adoption # AI vendor #ai investments #ai systems

How Enterprises Evaluate B2B AI Vendors in 2026

As AI shifts from experimental pilots to mission-critical infrastructure, enterprise buyers are demanding much more than shiny features and flashy demos.

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1 w

Common Black Hat SEO Techniques B2B Marketers Should Avoid | #search engine optimization # SEO techniques # Keyword Stuffing # Manipulating Backlinks # Scraped Content

Common Black Hat SEO Techniques B2B Marketers Should Avoid

Search engine optimization (SEO) is a long-term investment for B2B brands, helping drive qualified traffic, build authority, and support pipeline growth.

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14 ore

Why eBooks Still Matter in B2B Marketing in 2026

1 d

Global Content Syndication Explained for B2B Brands

3 d

What Is Pay-for-Performance Lead Generation in B2B?

5 d

How Enterprises Evaluate B2B AI Vendors in 2026

1 w

Common Black Hat SEO Techniques B2B Marketers Should Avoid

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